Social Impact

Looking after your insides is only part of it. How we make YAAY, what we put it in, and who we give back to — that matters just as much.

Sustainability

We chose glass, aluminium, and cardboard as our core packaging materials for a reason — they're all recyclable in your regular household recycling. No special bins. No guilt. Just rinse the jar and toss it in.

Our formula also requires fewer capsules per day than many competitors — which means you're buying less often, producing less packaging waste, and still getting more fibre per dose. Good for your gut. Easier on the planet.

How YAAY Gives Back

YAAY is proudly LGBTQ+ owned and operated. That's not a badge we put on for marketing — it's who we are, and the customers we serve.

A portion of every YAAY sale goes to supporting LGBTQ+ organisations across Australia — because the community that buys our product should also benefit from it in ways that go beyond the bathroom.

We're currently partnering with organisations that focus on support services for LGBTQ+ Australians. As YAAY grows, so does our ability to give back. We'll share more about our specific partners and contributions here as those relationships develop.

If you're part of an LGBTQ+ organisation doing great work and think there's a fit — we'd love to hear from you. Get in touch at hello@yaay.co.

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Why It Matters

We built YAAY for people who weren't being spoken to by the wellness industry. That meant building a brand that practises what it preaches — inclusive, transparent, and conscious about the footprint we leave behind, and who we can help along the way.

Want Gut Health That's Easier on You and the Planet?

Feel good inside. Do good outside. Every YAAY order supports LGBTQ+ organisations and ships in 100% recyclable packaging.